If you are of a similar age to myself you will look at this advert for Lyons Maid and reflect on those ice creams that you always bought (or were bought for you), those that you now wish you had tried and those that you would never buy (either because they sounded horrible or were too expensive).
I know you can still buy choc ices, but I remember having them all the time when I was younger, but now I can’t recall the last time I had one. My main memory of them was they the ones I had used a chocolate flavoured coating rather than real chocolate.